August 28, 2016

The Process

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Getting to Know You

A friendly e-mail chat.

  • If you already have a brief, send it my way. If not, no problem! I will ask you some questions that should be a piece of cake for someone who knows your project as well as you do. Such as:
    • What are your product's strengths?
    • Do you have a target audience in mind - gender, age range, etc.?
    • What is your deadline, if you have one?
    • Knowing your budget for the project will help assess how I can best service you. But if you don't have that information, I can still prepare a free consultation for you.

Research. I do some analysis on my own: an initial assessment of your competitors, and what makes your customers tick.

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Brass Tacks

I'll send your proposal and an invoice for a 50% down deposit. If you choose not to proceed, no harm done – we can still be friends.

Accept? Great! I will ask you:

  • Any questions that may have come up in my research
  • To send any predetermined writing style guidelines for your brand

 

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I hit the ground running

I'll keep you in the loop with updates of what I'm working on so you don't have to wonder.

Your first draft is created.

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Revisions

Time for your feedback! I give you my best in the very first draft. But if you want revisions, I include up to 3 at no additional cost.

Once any revisions that may be desired are completed, I'll send an invoice for the remaining 50%.

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Brass Bands play

Pay the final invoice, and your copy arrives in all its glory!

Prepare for pumping up sales

Want effective copy that gives your brand a strong voice? Let's turn prospects into brand loyal customers today.

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